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On the JJ Barnes Blog, I check out how the Barbie movie is having a massive impact, not only on the box office, but also on the fashion world, and which celebrities are nailing it.

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JJ Barnes in the Barbie Box
JJ Barnes in the Barbie Box

Barbiecore is taking over our wardrobes, and our houses, and I for one am utterly and completely shamelessly here for it! Not only did I buy a hot pink velour tracksuit with Barbie symbols embossed in the fabric and a glittery Barbie sign on the back (because I’m subtle), but I proudly wear it with anything pink I own.

The Barbiecore trend is characterized by its use of bright, vibrant colors, particularly pink, as well as its playful and feminine aesthetic. While promoting the movie, Margot Robbie rocked a variety of pink outfits, which has helped to further popularize the trend.

Barbiecore is not just about fashion, however. The trend also encompasses home decor, beauty, and lifestyle. Barbiecore homes feature bright pink accessories and decor, and the Barbiecore beauty looks use lots of pink and sparkly makeup and accessories, with a playful and carefree attitude.

How to embrace the Barbiecore aesthetic:

  • Choose bright, vibrant colors, especially pink.
  • Don’t be afraid to mix and match patterns.
  • Experiment with exaggerated silhouettes.
  • Add statement accessories, such as oversized sunglasses or a beaded necklace.
  • Have fun with your look and don’t be afraid to let your personality shine through.

Barbiecore outfits:

  • A pink mini dress with matching heels and a statement necklace.
  • A white top with a pink skirt and pink sunglasses.
  • A denim jacket with a pink tank top and pink sneakers.
  • A pink swimsuit with a pink bucket hat and pink sandals.

Barbiecore home decor:

  • A pink sofa with a white throw blanket and pink pillows.
  • A pink rug with a white coffee table and pink lamps.
  • A pink bookshelf with white books and pink accessories.
  • A pink bedroom with a white bed frame and pink curtains.

Celebrity Barbiecore Fashions

Greta Gerwig’s Barbie film purportedly made an unparalleled $155m in the first week. With Barbiecore currently a key 2023 style, celebs are likewise hoping to leave their imprint with Barbie-inspired outfits, but I wanted to know who is doing it best. To help me out, style industry specialists at JOOR checked out the star name Barbiecore looks on Pinterest to find which celebrities are doing it best!

# Celebrity  Number of pins 
1 Margot Robbie 477
2 Zendaya 298
3 Ariana Grande 238
4 Gigi Hadid 203
5 Anne Hathaway 171
= 6 Dua Lipa 109
= 6 Lizzo 109
8 Vanessa Hudgens 46
9 Florence Pugh 45
10 Kacey Musgraves 34

Margot Robbie

It’s not surprise that JOOR found that Barbie herself, Margot Robbie, defeats all comers, with 477 pins on Pinterest.

Not only did Margot’s on-set Barbie closet start our style envy, during the press tour Margot honoured her character with various different famous Barbie doll looks, from 2015 Pink and Fabulous to the 1985 Day to Night edition. Margot, as they say, understood the assignment!


Coming in second is Zendaya, with her Barbiecore style counting up 298 pins on Pinterest. There truly is nothing Zendaya can’t pull off, and less than a year ago, Zendaya had the web in a craze when worked Barbiecore in head-to-toe Valentino pink

Ariana Grande

Following close behind is our melodic pop princess Ariana Grande in third, who piled up 238 pins for her Barbiecore closet. From street style to onstage to filming a music video, Ariana isn’t too shy to add a bit of Barbiecore to any look.

Gigi Hadid

In fourth is supermodel Gigi Hadid with 203 pins of her Barbiecore styles. Gigi, who is something of a fashione expert, can skillfully layer a Barbiecore look in the chicest way, from triple neon pink to a bubblegum-pink cashmere button up.

Anne Hathaway

Taking fifth spot is Anne Hathaway, with 171 pins on Pinterest for her Barbiecore style. Anne’s style development over the years has seen her in double denim and graphic tank tops on the red carpet in the mid 2000s, to working on the trend looks like Barbiecore, when she looked fabulous in a hot pink sequin Valentino mini dress just last year.


I hope this trend runs and runs. I love the bright colours and the fun, and it is such a great movie I know it’s going on my frequent views list!!!

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