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Health And Beauty

This Rosemary Oil Hair Hack Is Taking Over The Internet

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On the JJ Barnes Blog, I check out the TikTok rosemary oil hair hack that caused a skyrocket in searches by 331% worldwide!

I love my hair. It’s long and thick, it grows really quickly, and it hangs in a really nice way. My hair is one of the few things about me that I truly think is beautiful. Because of this, I’m an easy target for haircare adverts and content creators.

My time on TikTok is primarily spent goofing around, however, when I’m scrolling I’ve often found things I’m interested in buying, reading, or trying out, and recently the rosemary oil hair hack has caught my eye. I love things that smell nice, I want to keep my head and my hair healthy, and so I figured it was worth investigating.

Rosemary Essential Oil
Rosemary Essential Oil

To help me out, the experts at Fresha sent over some data about the popularity of the rosemary oil hair hack, and why it works!

Searches for rosemary oil

Fresha, a beauty and wellness marketplace, looked at Google search data for searches related to the ‘rosemary oil’ hair hack, and the results showed a 135% increase over the past year and a 695 percent increase just in the UK over the past five years, probably because of the impact of influencers.

After beauty and wellness influencers on TikTok shared their experiences using the product while showcasing the results after approximately six weeks, interest in rosemary oil grew. Astonishing numbers of people have seen the hashtag #hairtok and the interest in rosemary oil. #rosemaryoil has received 1.3 billion views, and #rosemaryoilforhairgrowth has received 212.3 million views, indicating that TikTok users are interested in the oil.

What effects does rosemary oil have on hair?

Rosemary oil is said to prevent premature graying, fight dandruff, and stimulats and encourages hair growth; It has also been shown to give hair shine and a healthy glow when used regularly for a longer time. TikTok beauty influencers advise adding rosemary oil to your hair care routine, without expecting results immediately, and sticking with it because after six weeks, you could notice significant improvements in your hair’s health.

The number of searches for “rosemary oil for hair” has increased by 168% in the United Kingdom alone over the past year, 73% in the United States, and 52% worldwide over the past year. Google searches for “how to use rosemary oil in hair” have increased by 547 percent in the United Kingdom over the past year, indicating a growing interest in tutorials.

Effects of rosemary oil:

  • To stimulate hair growth: Rosemary oil has been shown to stimulate hair growth in some people. It is thought to do this by increasing blood flow to the scalp and by promoting the production of new hair follicles.
  • To prevent hair loss: Rosemary oil may also help prevent hair loss. It is thought to do this by blocking the effects of dihydrotestosterone (DHT), a hormone that can damage hair follicles and lead to hair loss.
  • To treat dandruff: Rosemary oil has antibacterial and antifungal properties, which can help to treat dandruff. It is thought to work by killing the bacteria and fungi that cause dandruff.
  • To improve scalp health: Rosemary oil can also help to improve the overall health of the scalp. It is thought to do this by moisturizing the scalp, reducing inflammation, and balancing the pH of the scalp.

How frequently should rosemary oil be applied to your hair?

If your hair is thinner, lighter, or more susceptible to damage, you should use the oil once a week as a treatment. If you want to get rid of dandruff, combine a few drops of rosemary oil with gentler oils like coconut, caster, or jojoba oil. When rosemary oil is combined with lighter oils like these it is diluted, and the natural oils will work to soothe and nourish the hair at the same time.

Since the app’s popularity of the hashtag #hairtok, there has been an increase in interest in hair care. Users are able to search and explore the millions of videos that have been posted by using the hashtag, which is frequently used by those who share tips and tricks on styling, maintaining, and caring for all types of hair.

Here are some ways to use rosemary oil on your hair:

  • Add a few drops of rosemary oil to your regular shampoo or conditioner.
  • Make a rosemary oil hair mask by mixing a few drops of rosemary oil with a carrier oil, such as coconut oil or jojoba oil. Apply the mask to your scalp and hair and leave it on for 30 minutes before washing it out.
  • Diffuse rosemary oil in your home.
  • Add a few drops of rosemary oil to your bath water.

How many people are interested in improving their haircare routine?

The first step in improving your haircare regimen and giving your hair the best chance of remaining beautiful for a longer period of time is determining your hair type and the needs it has.

Experts recommend getting a haircut every eight to twelve weeks, but the next time you go to the salon, find out what your hair really needs from the stylists there. If your hair is lifeless and dull, you need to know what products to use and how to use them.

In the United Kingdom alone, searches for “healthy hair mask” have increased by 575 percent in the past month, demonstrating the desperate need to find the healthiest products and treatments for routine improvement.

In addition to the rise in interest in nourishing hair masks on the internet, worldwide searches for “heatless curls” have increased by 274%. These searches are also looking for ways to avoid heat damage by creating heatless curls.

Here are some tips on how to improve the health of your scalp:

  • Use gentle hair care products: Avoid using harsh shampoos and conditioners that contain sulfates, alcohols, or fragrances. These ingredients can strip away the natural oils from your scalp, which can lead to dryness, irritation, and dandruff.
  • Massage your scalp: Massaging your scalp can help to improve circulation and promote healthy hair growth. Use your fingertips to apply gentle pressure and massage your scalp for a few minutes each day.
  • Use a scalp scrub: A scalp scrub can help to remove dead skin cells and buildup from your scalp. This can help to improve your scalp’s health and make your hair look and feel healthier.
  • Drink plenty of water: Staying hydrated is important for overall health, including the health of your scalp. Drink plenty of water throughout the day to keep your scalp hydrated and healthy.
  • Eat a healthy diet: Eating a healthy diet can help to improve the health of your hair and scalp. Make sure to include plenty of fruits, vegetables, and whole grains in your diet.
  • Get enough sleep: Getting enough sleep is important for overall health, including the health of your scalp. When you don’t get enough sleep, your body produces more stress hormones, which can lead to scalp problems.
  • Manage stress: Stress can contribute to scalp problems, so it’s important to find ways to manage stress. Exercise, yoga, and meditation are all great ways to manage stress.

If you follow these tips, you can improve the health of your scalp and enjoy healthier, more beautiful hair.


The findings were discussed by William Zeqiri, CEO and founder of the beauty and wellness marketplace Fresha, the power of social media, particularly TikTok, enables influencers worldwide to share their experiences and knowledge with individuals who may be interested in learning more about a specific beauty topic but are unsure where to begin.

These findings demonstrate how many people are interested in fun and easy-to-manage natural haircare remedies, even if you get to  a salon, and how much exposure TikTok can provide to such a straightforward and accessible product like rosemary oil.

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